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Recent Service Excellence Articles

If you would Rowdy McLean to write an article for your magazine, newpaper or journal on Customer Service, Motivation and Leadership please contact his PR and Marketing Manager Myf Hughes on +61 7 5536 6049.

Please feel free to download the following articles or share them with your friends, family, colleagues, clients - and whoever else you think will get value from them.  The only restriction is that you must not change them in anyway an all of the articles are copyright Rowdy McLean.

Gee Whiz Service December 2009

"What makes your customers go GEEEE WHizzzzzzz!"

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Cost Versus Investment November 2009

"Frederich Reichheld in his book "The Loyalty Effect" gives numerous examples of companies that have used a service strategy to retain customers and as a result doubled their profits..."
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Understanding the Customer Evolution.
  Published on www.flyingsolo.com.au 2009

"In the current economic climate, getting customers to support your business is even more important than ever. With customers being more discerning with their dollars, you need to understand customer evolution to ensure they support your business...
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Avoid redundancy: Make yourself indispensible! Published on www.CareerOne.com.au 2009

"Employee stress levels are increasing as they feel the pressure of low job security. With the major strategy employed in business cost cutting being staff redundancies, employees are learning to envisage life without a regular income...
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I could be a customer!  September 2009

"Despite the global financial crisis and the difficult economic times....
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Arrive as a guest...Leave as a friend! July 2009

"My brother relayed to me a great customer service experience he had when he made a booking at a bed and breakfast for his family recently...
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When instant coffee isn't fast enough! June 2009

"In this crazy world where everything happens so fast we sometimes struggle to keep pace. These days instant coffee is just not fast enough...
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Pet hates... May 2009

"What is your pet hate from a service delivery perspective..."
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It's confirmed...Aussies hate queuing! April 2009

"New research released by Galaxy Research on April 2, 2009 proves that Aussies don't like to queue or be kept waiting..." 
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GET real about your customers.  March 2009

"Customers are more important to you in this economic climate than ever before.  Yet, how do you get more customers in your business?..." 
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Turning your service delivery upside down...The best business renovation! February 2009

"Customers are a business's greatest asset. No customers, no business.  At no time in the past decade has this been more important than right now. Service is by far the best strategy for the current economic climate..." 
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Communication makes a whole lot of difference! January 2009

"No matter what business you are in, one of the arts of customer service is the ability to communicate with customers effectively..." Read more...

Who is responsible?
December 2008

"When we think about service excellence we often only think of front line service - direct contact with the customers.   However to be judged as being EXCELLENT we need to deliver service at every single touch point... "
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IT is the new front door! November 2008

"IT and customer service is an interesting topic. It has moved from a supporting role and an internal service provider to a driving force of service delivery and an external service provider..."
Read more...

Copyright 2009 Ron McLean

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